VAS Platforms
CREAT - SDP
Tanla's integrated service delivery platform (CREAT) envelopes all the technology modules required to enable new and end-to-end value added services. Based on Service Oriented Architecture (SOA), CREAT is flexible and easily scalable for incorporating new technologies and future services.
CREAT provides its user with an easy interface to rapidly configure, deploy and manage innovative VAS services, with its underlying multiple access, billing and delivery mechanism.
CREAT is Tanla's brand name for standardizing the service flow. CREAT stands for Configure, Reports, Evaluate, Administration and Target list.
CREAT provides its user with an easy interface to rapidly configure, deploy and manage innovative VAS services, with its underlying multiple access, billing and delivery mechanism.
CREAT is Tanla's brand name for standardizing the service flow. CREAT stands for Configure, Reports, Evaluate, Administration and Target list.
Features
Configure, deploy and manage innovative VAS services with underlying multiple access, billing and delivery mechanism
Benefits
Creat interactive services to generate brand awareness, brand recall and build brand loyalty
Specifications
Built on SOA architecture which enables users with a single stop solution
Downloads
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Features
Centralized Account Management
CREAT has three tier account architecture, the top being Strategic account holders who can create Tactical accounts which are mapped to geography and Operational accounts for business partners in the same geography.
CREAT has three tier account architecture, the top being Strategic account holders who can create Tactical accounts which are mapped to geography and Operational accounts for business partners in the same geography.
Interactive Services
CREAT allows the enterprises to quickly setup launch and maintain the interactive services such as campaigns, product promotions, competitions, quizzes or text voting. Marketers can use these interactive services to generate brand awareness, brand recall and build brand loyalty.
CREAT allows the enterprises to quickly setup launch and maintain the interactive services such as campaigns, product promotions, competitions, quizzes or text voting. Marketers can use these interactive services to generate brand awareness, brand recall and build brand loyalty.
Broadcast services
Enterprises wants to reach the mobile users with their bulk promotions use the CREAT Broadcast services. Enterprises can use Text, WAP, voice, USSD and Video broadcast service to promote their products.
Enterprises wants to reach the mobile users with their bulk promotions use the CREAT Broadcast services. Enterprises can use Text, WAP, voice, USSD and Video broadcast service to promote their products.
Content Management services
Taking content to the market was never so fast and easy. Content management services are conceptualized for showcasing and monetizing any type of content using multiple access, delivery and payment modes.
All services are supported by a robust CMS and billing engine. The platform supports both dynamic and static content. All mobile media formats are supported, including full-track music, ringtones, games, video and graphic downloads, user-generated content, text and data files.
Taking content to the market was never so fast and easy. Content management services are conceptualized for showcasing and monetizing any type of content using multiple access, delivery and payment modes.
All services are supported by a robust CMS and billing engine. The platform supports both dynamic and static content. All mobile media formats are supported, including full-track music, ringtones, games, video and graphic downloads, user-generated content, text and data files.
WAP builder
WAP builder allows creating solid and feature rich, color enhanced mobile internet sites, with no technical knowledge required. Enter texts, upload images, add functions and arrange the way you like and publish.
WAP builder allows creating solid and feature rich, color enhanced mobile internet sites, with no technical knowledge required. Enter texts, upload images, add functions and arrange the way you like and publish.
Supporting services
Real time Reports (Fixed format and canned) and Statistics (for slicing and dicing evaluation) services will be supported by CREAT along with the remaining core services. This enables customers to optimize the effectiveness of their services by monitoring subscription lists, MO and MT data.
Customers can view real time (on a moving bar-graph) statistics for quick analysis of the service usage on various parameters
Real time Reports (Fixed format and canned) and Statistics (for slicing and dicing evaluation) services will be supported by CREAT along with the remaining core services. This enables customers to optimize the effectiveness of their services by monitoring subscription lists, MO and MT data.
Customers can view real time (on a moving bar-graph) statistics for quick analysis of the service usage on various parameters
Target list management
Target list management provides facility to manage mobile subscriber MSISDN lists. It will allow uploading of list created out side the platform and build new lists using different criteria. It also allows deriving customer behavior patterns to effectively conduct marketing campaigns for the services.
Target list management provides facility to manage mobile subscriber MSISDN lists. It will allow uploading of list created out side the platform and build new lists using different criteria. It also allows deriving customer behavior patterns to effectively conduct marketing campaigns for the services.
Benefits
Crete brand awareness
CREAT allows the enterprises to quickly setup launch and maintain the interactive services such as campaigns, product promotions, competitions, quizzes or text voting. Marketers can use these interactive services to generate brand awareness, brand recall and build brand loyalty.
CREAT allows the enterprises to quickly setup launch and maintain the interactive services such as campaigns, product promotions, competitions, quizzes or text voting. Marketers can use these interactive services to generate brand awareness, brand recall and build brand loyalty.
Product Promotions
Enterprises can use Text, WAP, voice, USSD and Video broadcast service to promote their products.
Enterprises can use Text, WAP, voice, USSD and Video broadcast service to promote their products.
Content monetization
Content owners can manage digital rights, royalties and payments helping them earn, manage and report content revenues
Content owners can manage digital rights, royalties and payments helping them earn, manage and report content revenues
Effective optimization
Real time reports enable customers to optimize the effectiveness of their services by monitoring subscription lists, MO and MT data
Real time reports enable customers to optimize the effectiveness of their services by monitoring subscription lists, MO and MT data
Specifications
The platform is highly scalable, supports rich media and seamlessly integrates with mobile operators and content providers with carrier class reliability.
- Support for SMS based interactive and broadcast services
- Has in – built integrated Mobile CMS that supports rich media content
- Capable of building dynamic WAP sites with content ingestion facility
- Supports dynamic pricing options for content within a WAP site
- XML based APIs are offered for content management
- All mobile WAP sites are XHTML MP compliant
- Fully HTTP supported APIs for all kinds of billing integration
Downloads
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: +44 (0) 20 7268 3003
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: +91 40 4009 9999
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: +27 11 4616318
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