Location-based Services
Unlock the transformative potential of location-specific services to redefine your customer engagement and connectivity strategies.
Craft hyper-personalised campaigns with Tanla's location-based precision. Utilise our sophisticated location-based triggers, PIN code and radius filters, along with cutting-edge geofencing and proximity technologies, to engage with the most relevant and responsive audience for each of your campaigns.
Laser-targeted campaigns, powered by location intelligence.
The pivotal advantages of location-based technologies
Hyper-personalisation
Tailor communications to your audience's precise location, delivering a relevant and engaging experience that resonates on a personal level.
Enhanced user engagement
Captivate your audience with location-based triggers and notifications, creating immersive and context-aware experiences to cultivate loyalty.
Real-time insights
Access real-time location data to make informed decisions and optimise operations, while responding swiftly to emerging trends and customer demands.
Resource optimisation
Maximise marketing efficiency by focusing on high-value, geographically relevant audience segments, ensuring optimal resource allocation and increased ROI.
Hyper-personalisation
Tailor communications to your audience's precise location, delivering a relevant and engaging experience that resonates on a personal level.
Enhanced user engagement
Captivate your audience with location-based triggers and notifications, creating immersive and context-aware experiences to cultivate loyalty.
Real-time insights
Access real-time location data to make informed decisions and optimise operations, while responding swiftly to emerging trends and customer demands.
Resource optimisation
Maximise marketing efficiency by focusing on high-value, geographically relevant audience segments, ensuring optimal resource allocation and increased ROI.
Secure & intelligent location capabilities
Geo-fencing
Target customers accurately within a specific distance of a specific location for precise campaign reach.
PIN code-based Filters
Engage with users in selected PIN codes for tailored, high-impact local audience interaction.
API Integration
Seamlessly embed location-based services in existing systems for a unified and efficient user experience
Data Security
Ensure compliance with data protection regulations by maintaining highest standards of protection for user location data.
AI/ML-based Location Analytics
Utilise AI and Machine Learning for in-depth insights into user location behaviour and trends.
Geographic Boundary Creation
Define precise campaign boundaries, be it a whole or parts of a city, state, country, or custom-drawn maps.
Connect with an expert
Understand how Tanla can transform your digital interactions. Our team is ready to help.
